John Wanamaker was a United States merchant, religious leader, civic and political figure, considered by some to be the father of modern advertising and a “pioneer in marketing”. An author of great sentence about advertising.
I’d like to present really good short digital story about creatives’ job and… their life. They know that life isn’t fun for creatives. Sad, but true… Really good, funny video. For anyone in the advertising/creative business.
So far I thought that Microsoft‘s ads are first and foremost kitschy. Today, however, I have seen Office 2010: The Movie on youtube, and immediately I felt a slight shiver of excitement. Did Microsoft produce something interesting? Oh my God! It’s really good.
Great advertising campaign… “Bad food, bad dog. All the vitamins, all the flavor.”
Advertising Agency: Prolam Y&R Santiago, Chile
Executive Creative Director: Tony Sarroca
Regional Executive Creative Director: Guillermo Vega
Creative Directors: Francisco Cavada, Alvaro Becker
Art Directors: Fabrizio Capraro, Andres Echeverria
Digital Retoucher / Illustrator: Raul Pardo
Account Supervisor: Juan Carlos Meza
Published: April 2009