It’s always good to talk about great campaigns… even if it’s a little bit old one. Groupon really wants you to not unsubscribe their newsletter. And that’s why they have created such a brilliant campaign.
From time to time I like to read topics like ‘how to promote your blog’, ‘how to promote your website’, ‘how to promote … (put anything you want)’. All of these rules are similar (of course we are talking about promotion of web-based ‘something’), however some of them… are simply useless and could waste your time. Today I will write about some rules of promoting, based on my own experience, as well as e.g. this news.
It’s a bit late to say that… however I need to write something about it. Two weeks ago en.tspot.pl has been launched. What is this? That’s a website (more like a blog), where you can find informations about art & design, ads, lifestyle, architecture and much more.
So far I thought that Microsoft‘s ads are first and foremost kitschy. Today, however, I have seen Office 2010: The Movie on youtube, and immediately I felt a slight shiver of excitement. Did Microsoft produce something interesting? Oh my God! It’s really good.
Love Distance, ad campaign created by GT Tokyo… in my opinion: one of the most creative campaign I’ve ever seen. Difficult title… create ad for the world’s thinnest condom, but I need to say it: really good realization.
Great advertising campaign… “Bad food, bad dog. All the vitamins, all the flavor.”
Advertising Agency: Prolam Y&R Santiago, Chile
Executive Creative Director: Tony Sarroca
Regional Executive Creative Director: Guillermo Vega
Creative Directors: Francisco Cavada, Alvaro Becker
Art Directors: Fabrizio Capraro, Andres Echeverria
Digital Retoucher / Illustrator: Raul Pardo
Account Supervisor: Juan Carlos Meza
Published: April 2009