I love simple business ideas. In most case these ideas are cheap, easy to implement in to life and phenomenally useful for everyone.
iwearyourshirt.com is such a project.
How does it work?
Two guys wear your T-shirt for whole day. The end. Nothing more.
Stupid idea? No! Absolutely incredible!
Look at their calendar. All days till December, 2010 are sold out.
Simple business ideas are the best. Jason, Evan – you are great!
When you look at these kind of ideas you have to ask yourself: why didn’t I think about it earlier?


I’ve heard about it few months ago
Brilliant idea, but how to make it in bigger scale ? How to thrust more then two guys against frauds ?
Agree, brilliant idea.
Why do you want to make it in bigger scale? Sometimes small scale is much better. Look at the 37signals.
Btw… you can have two guys wearing your t-shirts in each country… that’s a huge scale
Btw… you can have two guys wearing your t-shirts in each country… that’s a huge scale
+1
So simple and so brilliant in the same time. Wish I came with this earlier