Every entrepreneur (or marketing/PR specialist as you wish) has to create some press release from time to time. By the press release I mean blog entry, e-mail message to other bloggers/news sites, interview in a radio or whatever else you want to do, to promote your product. How should it looks like? First: it can’t be boring!
One important thing at the beginning… it’s in Polish. Yes, I know that I didn’t want to create stricte Polish applications anymore. However… this time – it was stronger than me. We didn’t have dzone.com in Poland, so I just thought that it could be a good idea to create one. So I did it… develway.pl has been launched.
Everybody wants to have the world’s number one web-based product. However… let start from the beginning… if we want to be number one – we need to have multi-language – at least – interface. Ok, sure… but after we decided, that we want to be worldwide – we need to decide about the domain name. Should I create subdomain to my existing domain, maybe buy the same domain with other extension, maybe use my existing domain, or maybe buy something else.
From time to time I like to read topics like ‘how to promote your blog’, ‘how to promote your website’, ‘how to promote … (put anything you want)’. All of these rules are similar (of course we are talking about promotion of web-based ’something’), however some of them… are simply useless and could waste your time. Today I will write about some rules of promoting, based on my own experience, as well as e.g. this news.
Do you know how could shopping looks in the future? Cisco wants to tell us how. Is it really possible? When? Great idea for viral marketing among tech-geeks.